Last year, I partnered with Monarch Design Co. for a new brand and website building experience. We were set to launch early 2020 and I was so excited to finally work with a professional on fonts and colours and most importantly, what I wanted my brand to feel like. Enter COVID and yet another thing will never be the same. Yet, somehow, working with Monarch and focusing on this website and more generally my business, is what kept me going throughout quarantine.
Read MoreAnd then things started to shift. Not in the world, because we were in the worst of quarantine, not seeing our parents down the street. Something shifted within me. I got inspired. I started to make date nights at home special. I started working with a business coach. I even put together a mini styled shoot by myself in my backyard. People were finding creative ways to celebrate important moments with drive bys, porch visits and then later distanced visits. I wanted to do something. My answer was to focus on Pastiche.
Read MoreWhat a time to be a wedding planner. An engaged wedding planner at that, but more on that later.
Read MoreI am in the middle of a brand building exercise and will share more on that later, but I really felt like I needed better photos of myself and visuals of my style and work to use as I work on the bigger aspects of messaging, design, marketing etc. Pastiche is all about being a unique and authentic combination of other artists’ work to give our clients the best possible event or wedding experience possible. I planned this shoot in the same way, hoping to showcase the style, personality, inspiration and approachability of the brand.
Read MoreIt has always been my goal to launch this journal section as a way to share, inspire and connect with all of you. The beauty of weddings and events is that no one event is the same, everyone’s tastes, styles, and general trends are always unique and ever changing. I’m very excited to finally launch this section and I hope to provide some useful content to help you with your own unique plans (wedding or others!).
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